A website is essential for any business that wants to establish an online presence. It has become the most paramount business requirement because of its ability to sell goods and services 24 hours a day and provide visitors with useful information. Most consumers go online to hunt for information that empowers them to make the best buying decisions. The vast majority search for product information online before transacting online or in the store. It is important for your website to keep pace with the constant changes in the digital space, feel fresh, and retain visitors. Designing a website that offers a great user experience can only happen if the designer understands the issues that drive visitors away. Here are 3 tips to improve the user experience of your website and attract more visitors. If you’re looking for mobile website designing services in Delhi to improve your UX, ROI Mantra, an award winning agency has got you covered.
1. Improve Loading Speed
Users hate it when a web page takes too much time to load. If the load time is too slow, it adds to the annoyance of the user, which can lead to them leaving the website altogether. Creating a mobile friendly website enables you to improve loading speed on different devices and servers. You can also compress images before uploading them to your website, which further optimizes the loading speed of a webpage.
2. Use Appealing CTAs
Call to action buttons (CTAs) allow visitors to easily navigate the website by providing them with visual cues to determine important content and action points. Organizations should keep testing color variations and messaging of their CTAs to identify what is suitable for their business. The words, in addition to colors, trigger psychological responses, allowing users to make emotional connections with the content. Appealing CTA’s is one of the most underrated tips for mobile-friendly website design that can help you improve click-through rate.
3. Format Text For Better Readability
When it comes to good UX, text readability is essential. Fonts like Arial and Helvetica are more readable on screens when compared to others. Many people tend to only read headings, rather than going through the entire content, which is why headings can be optimized to make the content more appealing and informational. It’s more convenient to read short paragraphs in comparison to lengthy blocks. Breaking the content into several small parts will also optimize the UX, leading to a boost in session duration and repeat visitors.
Last Word
Imperious user-experience enables online businesses to get loyal customers who visit the website over and over again because of its ease of use. When looking for mobile website designing services in Delhi to enhance the user experience of your online business, reach out to ROI Mantra. We are an award-winning company that employs seasoned experts who can create fully optimized websites from scratch. Call 8448078585 for a free consultation or email info@roimantra.com .