A significant player in the established B2B Mortgage business, the client engaged ROI Mantra in July 2013 with a goal of launching an online B2C lead generation channel for new home buyers. Having completed a redesign and migration the challenge was to find a strategy that would drive up client acquisition by creating an online sales funnel.
8000% lift in leads | |
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Total Leads – Aug – 0 | Total Leads – Oct – 80 |